Web analysis review tasks

This page describes the web analysis review task types, statuses, and messages returned by the Middesk Web Analysis API for verifying business information found on websites.

website_verification review task

Verify that entity details can be found on the submitted website.

status	label	sub_label
Success	Successfully found entity details on the submitted Website	Verified
Failure	Unable to find entity details on the submitted Website	Unverified

website_status review task

Verify if the website is online.

status	label	sub_label
Success	Website was Online when the business record was ordered	Online
Failure	Website was Offline when the business record was ordered	Offline

website_url_discovery review task

Determine if the website URL was submitted or discovered.

status	label	sub_label
Success	Website URL was submitted	Submitted
Success	Website URL was found	Found
Failure	Website URL was not found	Not Found

website_parked review task

Identify if the website was purchased but has no actual business content.

status	label	sub_label
Failure	The website has been purchased but has no content.	Parking Page

web_presence_quality review task

Evaluate the overall quality of the business’s web presence based on various indicators.

status	label	sub_label
Success	Web presence quality is high	High
Warning	Web presence quality is moderate	Moderate
Failure	Web presence quality is low	Low
Failure	Web presence quality is not available	Not Available

web_address_verification review task

Compare the office address you submitted against the one found on the business’s website and web profiles.

status	label	sub_label
Success	Match identified to the submitted Office Address	Verified
Warning	Identified an address within a certain radius of the submitted Office Address	Approximate Match
Warning	Identified a similar address	Similar Match
Warning	Identified a partial match with a submitted address that is incomplete	Incomplete Match
Failure	Middesk identified an address that differs from the submitted Office Address	Mismatch
Failure	Unable to identify a match to the submitted Office Address	Unverified

web_business_name_verification review task

Compare the business name you submitted against names found on the business’s website and web profiles.

status	label	sub_label
Success	Match identified to the submitted Business Name	Verified
Warning	Similar match identified to the submitted Business Name	Similar Match
Failure	Middesk identified a name that differs from the submitted Business Name	Mismatch
Failure	Unable to identify a Business Name	Unverified

web_person_verification review task

Compare people you submitted against people matched.

status	label	sub_label
Success	Match identified to the submitted person	Verified
Failure	Middesk identified people who differ from the submitted People	Mismatch
Failure	Unable to identify a match to the submitted person	Unverified

web_phone_number_verification review task

Compare the phone number you submitted against discovered phone numbers.

status	label	sub_label
Success	Successfully verified the submitted Phone Number	Verified
Failure	Middesk identified a phone number that differs from the submitted phone number	Mismatch
Failure	Unable to verify the submitted Phone Number	Unverified

web_email_address_verification review task

Compare the email address you submitted against contact emails discovered.

status	label	sub_label
Success	Successfully verified the submitted Email Address	Verified
Failure	Middesk identified an email address that differs from the submitted email address	Mismatch
Failure	Unable to verify the submitted Email Address	Unverified

website_url_domain_ownership review task

Assess the likelihood that the submitted website URL actually belongs to the business.

status	label	sub_label
Success	High confidence that the submitted website URL belongs to the business	High Confidence
Warning	Medium confidence that the submitted website URL belongs to the business	Medium Confidence
Failure	Low confidence that the submitted website URL belongs to the business	Low Confidence

risky_keywords review task

Detect potentially problematic keywords on the business’s website or social media profiles.

status	label	sub_label
Success	No risky keywords found.	None
Warning	Risky keyword hit(s) need review.	Needs Review
Failure	Prohibited keyword(s) hit(s) found.	Prohibited

profile_discovery review task

Determine if third party profiles were submitted or discovered.

status	label	sub_label
Success	Third party profiles submitted	Submitted
Success	Third party profiles found	Found
Failure	No third party profiles found	Not Found

profile_status review task

Verify if third party profiles are online, offline, or have an unknown status.

status	label	sub_label
Success	All third party profiles are online	Online
Warning	At least one third party profile has an unknown status	Unknown
Failure	At least one third party profile is offline	Offline

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